<
| You can search the Artella Web site or the Shoppes of Artella RIGHT HERE! |
The YOU * U Masters Program
|
Dates: TBA ~Jaime Adcock The Masters In Marketing program has been exactly what I needed to take my business to the next level. The quality of the material is exceptional, and while it is quite extensive, it has been exactly what I needed in order to get very clear about what I want and what I am willing to do to get it. It has helped me to prioritize my business-related tasks and has been a much needed 'kick in the pants' to stop just talking about what I want in my life and start actually creating it. ~Jenny Ryan As you know, YOU * U was all about the experience of creating and testing out eProducts. With lots of support mechanisms to help you along the way, the Masters Program takes a giant leap to the next frontier, guiding you to really get serious about your financial goals and committing to meet them via your products and services. The Masters Program presents: PHASE 1 - Months 1 and 2 Web Site Creation/Overhaul Whether you already have a Web site or not, Part 1 will address all of the important aspects of creating or refining a Web site so that it is not only appealing to your audience, but also one that gets incredibly high traffic, through optimized pages, incoming links, advertising, an effective e-zine, attractive free offers, and more. Since many of these things take some time to “kick in”, it’s important to address them first. Then you can move on to the next parts of the course, while your work on your Web site slowly but surely pays off. PHASE 2 - Months 3 and 4 Creating Income Opportunities In the third and fourth months, you’ll create financial goals, and then generate products and services to help you meet these goals. You’ll create eProducts prolifically, write sales letters (aka “SAY-LESS Letters”) targeted for your own Website as well as for other venues, and you’ll start circulating portions of your for-income products as “teasers” throughout the Web. PHASE 3 – Months 5 and 6 Your Marketing Campaign It’s no use to engage in a massive marketing campaign until you’ve got many income opportunities in place. Otherwise, you’ll get lots of traffic and attention, but you won’t make much money. With your Web site in great shape, and several products/services up and running, it’s time to blitz the world through press releases, garnering interviews and other types of exposure, and tapping both traditional and little-known opportunities for getting a lot of attention, and fast. Each of the above Phases is broken down into four easy-to-manage segments, with each two-week segment building upon the previous one.
To that end, there are several features and systems in place to help Masters Program Participants have greater success than ever! 1. Weekly Task Calendars These weekly calendars help you chart your goals, tasks, and accomplishments, according to the specific exercises and assignments for a given week. Most weeks will have three options for “tracks” - a fast track, medium, and slower track (called “Sprint”, “Skip”, and “Sway”). For the weeks with these options, you can decide which track you want to take. Your decision will be determined by how quickly you want to work, as well as the resources you have at your disposal. 2. Weekly teleclasses - 24 classes in all! I lead a Masters Program teleclass each week, for a total of 24 classes, guiding the group through a topic relevant to the current Program material. When a new session is to be scheduled, we will work to find a regular time slot that is convenient for everyone in the group. All calls are recorded, if you are unable to make a class. 3. Yahoo discussion group - combining "old" and "new" On the yahoo group for this program, new enrollees in the Masters Program will join a Masters Program class that is currently halfway through the program. Though two groups will be working on different course material, all participants can benefit from the mutual support, feedback, and networking. In addition to free-form discussion, the group is currently structured so that participants are strongly encouraged to regularly post at least twice per week, posting the week’s marketing intentions by each Tuesday evening, and post the week’s marketing accomplishments by each Sunday evening. 4. Support opportunities abound! If you like, you will be assigned an MPP, a “Masters Program Partner” with whom you can “buddy” for the course. The current MP participants have utilized the Artella Chat Room to convene together for motivation and encouragement during pre-planned task sessions. As a further accountability method, participants are encouraged to use the Yahoo group calendar to schedule personal marketing task sessions. 5. Yes, ANOTHER Focus Group! Last, but not least, new Masters Program participants will have the opportunity to present a new focus group for a new product with the next YOU * U group this Falll! - $649 for 6-month program (paid in full) OR - $110/month (monthly plan, paid over 6 months) I'm also open to discussing long-term installment plans. Regardless of your payment method, I will refund your money in full if, at the Program's end, you are not tremendously satisfied with the material and your own stellar progress. If reading this description is getting you all excited 'n tingly... OR if it scares you a little, or a LOT, but still feels exciting.... If you want to get that YOU * U energy stirred up, again.... If you're feeling that now is the time to "get serious" about marketing...but you don't want to lose your HEART... If you're ready to start making money!!! (wahoo, we LOVE money! It helps us do MORE!)... If you're ready to see what your business really COULD do if you had all the tools in place... ...then simply tell me that you're interested in my starting a new session! Your interest doesn't obligate you in any way - it just helps me get a sense of the optimal timing for starting a new session. I think that ANY one of the eight folks in the current Masters group would tell you that the energy stirring is AMAZING, PROPELLING, and life-changing. If this feels right for you, I'd love to continue working with you in this new setting! |